NYCxDesign Festival

We engaged a large audience in our first online event, sharing the method of turning climate data stories into accessible, desirable and delicious experiences.

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A favorite quote from one of our audience, Majad Bou Ghanem:

One of the few experimental design projects I've seen that balance the subjective (e.g. personal associations with certain flavors, smells, colors, forms) and the objective/quantitative (climate data, geological data, etc). Often experimentation in design can diverge (becoming too open ended and unrelatable) or converges and becomes rigid, leaving no room for inspiration and imagination. In other words, Tiange and I-yang avoided getting lost in the creative sauce as well as analysis paralysis.

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Sponsors: IDSA NYC, NYCxDesign Festival